The spectacular growth of the very popular Hog's Breath Cafe owes much to its deliberate and very obvious difference - when the group opened its first restaurant at Queensland's Airlie Beach in 1989 it committed itself to being unlike any other restaurant in appearance, atmosphere, style and service.
Those differences are obvious as you enter any Hog's Breath restaurant with walls crowded with unusual paraphernalia and memorabilia and endorsed by an attitude which includes "there are many things we've never done - but we ain't never had too much fun."
The Hog's Breath franchise group is wholly Australian owned by its Australian management and franchisees. Its success in creating a unique dining experience that is popular in the Australian marketplace is reflected in its growth to 70 restaurants (67 in Australia and 3 in NZ) in just 18 years.
The group recognises that, as with any business, creating and maintaining the product that delivers enjoyment of the "fun" requires a serious and disciplined organisational program and that in a franchise operation, in business as in sport, competition hones performance.
Which is why the group runs an extensive and intensive Awards program for all franchisees. Participation is compulsory and based on performance and commitment to excellence in15 categories
covering all aspects of their
operations with judging
carried out by relevant
management executives from
the group's head office.
Presenting the 2007 Awards at the recent Annual Conference, Hog's Breath Marketing Manager Greg Miller said the enthusiasm and competitive intensity of all the restaurants confirms their purpose and value with the 15 awards taken home by 13 different franchisees.
Monique Traficante and Darryl Easterman take out major award for Rockhampton in Hog's Breath Cafe Awards
Monique Traficante and Darryl Easterman were the big winners in the 2007 Hog's Breath Cafe Awards when their restaurant at 1 Aquatic Place, North Rockhampton took out the prestigious and hotly contested award for "Franchisee of the Year".
Monique and Darryl have a special reminder for the Christmas season to get the most out of your office or personal Christmas party! Their Hog's Breath Cafe offers facilities for group functions and specialises in dedicated Party Menus with the Hog's Breath Hog'spitality difference. So talk to Monique and Darryl to make your Christmas celebration a truly memorable occasion. Remember -
"THERE ARE MANY THINGS WE'VE NEVER DONE, BUT WE AIN'T NEVER HAD TOO MUCH FUN..."